Browsing Tag Marketing
Diversity News Featured Articles HR Newsweek
IMDiversity
4 months ago
Comments Off on A boycott campaign fuels tension between Black shoppers and Black-owned brands – evoking the long struggle for ‘consumer citizenship’ 773
A boycott campaign fuels tension between Black shoppers and Black-owned brands – evoking the long struggle for ‘consumer citizenship’
Consulting Featured Articles technology
IMDiversity
7 months ago
Comments Off on AI has been a boon for marketing, but the dark side of using algorithms to sell products and brands is little studied 546
AI has been a boon for marketing, but the dark side of using algorithms to sell products and brands is little studied
Consulting Featured Articles
IMDiversity
7 months ago
Comments Off on Corporate social responsibility disclosures are a double-edged sword, new research suggests 834
Corporate social responsibility disclosures are a double-edged sword, new research suggests
Consulting Featured Articles
IMDiversity
9 months ago
Comments Off on More than just ‘we’re sorry’ – how companies can make apologies we will actually believe 543
More than just ‘we’re sorry’ – how companies can make apologies we will actually believe
Consulting Featured Articles Finance
IMDiversity
10 months ago
Comments Off on Cutting marketing spending often backfires on businesses – new research could help investors distinguish shortsighted cuts from smart ones 705
Cutting marketing spending often backfires on businesses – new research could help investors distinguish shortsighted cuts from smart ones
technology
IMDiversity
2 years ago
Comments Off on Why Dunkin’ and Lego rebrands succeeded – but X missed the mark 3.4 K